Marketing Guide

Sections

Select from the different marketing guide sections below

>Introduction to Text Messaging
 What is a Text Message?
 Why is Text Messaging Good for Talking to my Customers?
 What Businesses Can Use Text Messaging?
 What can I use Text Messages for?
 Example of a Text Message Campaign
 Text Message Marketing in 2 Easy Steps
 ...Step 1 Establishing a Database
 ...Step 2 Creating Successful Campaigns
Bulk SMS Text Message Marketing : Textalert Marketing Guide : Introduction to Text Messaging

Introduction to Text Messaging

Text messaging, or SMS (short messaging service) as it is also called, is the sending of text based messages to mobile (cell) phones. Almost all mobile phones in the world are now capable of receiving text messages.

Textalert allows you to send text messages from your computer. It also has the ability to send the same message to lots of people at the same time – an impossible task from phone to phone.

The growth of text messaging over the past eight years has been phenomenal. Globally, 150 billion messages were sent in the last quarter of 2004. In the UK alone, over 2.5 billion texts are sent monthly. And in the burgeoning US market, 16 billion messages were sent in the last quarter of 2004, with that figure predicted to double again in 2005.

People are now texting and getting used to receiving text messages. Text messaging is hot – and getting hotter. Textalert enables any business to position itself at the forefront of this cutting edge technology with a service that boasts no initial sign up fees and a low per message cost.

 

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